At NENA, we believe fashion should empower you to embrace your true self—fearlessly, unapologetically, and authentically. Born from my passion for upcycling and sustainability, NENA is more than just a clothing brand; it’s a celebration of individuality, with a bold punk streetwear edge.
I’ve always loved second-hand finds and transforming them into something unique, and as a former commercial director in discount fashion, I became frustrated by the industry's focus on quantity over true sustainability. So, I set out to create something different—something that challenges the status quo. NENA combines the rebellious spirit of punk with the ethos of sustainability, creating one-of-a-kind pieces that stand out, not just in style, but in purpose.
We want to guide you towards a more conscious, sustainable way of dressing—one that celebrates your individuality and empowers you to express yourself without compromise. Our punk streetwear designs are reimagined from upcycled materials—vintage denim, leather, tuxedos, and more—each piece crafted with care to flatter all bodies and stand the test of time.
Our new collection, Enamorate de lo desconocido ("Fall in Love with the Unknown"), invites you to break free from the expected, take risks, and explore the magic of the unknown. Just like my own journey from Holland to Barcelona, this collection is about embracing the freedom that comes with being truly yourself. Become your own muse.
NENA is for the bold, the brave, and the beautifully unique. It’s for those who dare to make a statement, to challenge trends, and to embrace punk streetwear that’s as sustainable as it is striking. We can’t wait to share our vision with you.
Cindy Goudsblom
Founder, NENA Barcelona